Indian YouTube(s)!

Youtube has become so popular that it has given birth to 'hazaar' clones in different countries. Look at India and you will see the following companies fighting it out in the video content space:

- Meravideo.com : Redefining Desi Entertainment
- ApnaTube.com : Desi Broadcasting!
- AapkaVideo.com : Desi Video Sharing service
- Videodubba.com
- Canaravideo.com
- Tubedesi.com


But i do believe that some (or infact one or two) of these companies can become successful! Why do i say that??

Simple. Today the biggies like Youtube are focussing on US. They will shift focus to Asia when the growth matures in the US and i am sure that it will take sometime. Today they are struggling with copyright issues and digital content owners. But once the dust settles, i am sure the next largest market for them would be the Indians and the Chinese.

But how do you ensure that they are hooked to your site. Again simple. Localised content will drive people to the site. Success for indian video sites will come only if they focus on LOCAL content and position themselves as purely Indian. I am sure a day will come when they will be acquired by the Youtube's of the world at phenomonal valuations.

Best of luck to all the video service startups! May the best man win :)